Brookside Farmers’ Market
Market Manager Job Description
Primary Market Day Responsibilities (these may change as the season progresses)
Brookside Farmers’ Market vendors rely on the Market Manager to coordinate smooth operations of market activities and be their liaison with all parties served by and involved with the market
Arrive at the market 1.5 to 2 hours before the official opening time to complete set-up responsibilities before the market opens. Be available to customers and vendors at the market tent for the duration of the market hours.
- The majority of equipment and supplies required for set-up are stored in on-site sheds. Set-up the information and musician tents, plus a chef demo and community tent as needed, including required tables, chairs and associated supplies and electrical needs. Move large chalkboard to the market entrance and update it with pertinent information. Distribute trash and recycling containers.
- Hang market banners and place SNAP Program and yard-signs at critically visible, nearby intersections. As assigned, complete activities associated with market’s anticipated three festivals
- Set-up equipment and supplies to be ready to process SNAP
- In consultation with the chairperson of the Vendor Committee, communicate to vendors any location changes resulting from the absence or addition of vendors each week
Market tent responsibilities include:
- Greeting customers and answering questions
- Operation of the SNAP/EBT machine
- Performing a customer count for 10 minutes each hour of the market
- Displaying and distributing informational materials
- Collecting customer email information
- Displaying and selling BFM merchandise
- Ensuring that available vendors or volunteers cover market tent responsibilities if absences far from the tent are unavoidable such as chef demo set-up and rest-room breaks
- Participating in customer appreciation or reward programs outlined by the Marketing Committee
Tear down and securely store market tents, tables, chairs, chalkboard, other equipment and supplies in the on-site storage sheds beginning at the designated end time of the market
- Ensure safety and cleanliness of the site before, during, and at the conclusion of each market
- Bringing potential violations of vendor rules to the attention of the person/s designated by the BFM Board of Directors
- Keeping accurate weekly records of market activities including the customer count, vendor attendance, SNAP/EBT totals, weather and other significant conditions which could impact the customer count such as the Brookside Art Fair, the Brookside Sidewalk Sale weekend, marathons, etc.
- Collection of and record keeping for SNAP and Debit tokens from vendors. Preparation of checks for tokens redeemed by vendors.
- Other duties requested by the Market Manager’s supervisor
Primary Non-Market Day Responsibilities
Under the direction of the Marketing Committee, the Market Manger is responsible for:
- Writing and emailing a weekly newsletter, sending an email each week to solicit a write-up from each vendor; reminding vendors by email and/or phone when they have not responded by the requested deadline; and making special arrangements to collect information with vendors who do not have email access or for whom English is not their primary language. In addition to highlighting what vendors are bringing to the market each week, the newsletter should include information about festivals, chef demos and other special market activities.
- Manage timely updates to the BFM website, keeping vendor information current, sharing information about vendors, festivals, chef demos and other special market activities, updating the calendar, pictures and other aspects as requested by the Marketing Committee, ensuring equitable representation of all vendors
- Enter email addresses collected at the market and special events into Mail Chimp
- Assembling materials for, setting-up & staffing two Kansas City Food Circle Expo’s scheduled for April 2, 2016 and April 9, 2016 (Johnson County Community College & Metropolitan Community College – Penn Valley Campus)
- Receiving emails from BFM website, responding if appropriate or forwarding to the Marketing Committee Chair, Vendor Committee Chair or Board President as appropriate within 24 hours of receipt of email.
- Scheduling, confirming, and promoting weekly market musicians
- Scheduling, arranging KCMO Health Department permitting, promoting and confirming Chef Demonstrations for a minimum of three market festivals and possibly up to one demonstration per month of market operations
- Designing simple handouts under the direction of the supervisor or the Vendor or Marketing Committee Chairs
- At the direction of an assigned Marketing Committee member, support the work of a graphic artist secured by the Marketing Committee to determine content and design requirements needed for different advertising venues.
- Submitting information to pertinent online and print community calendars, neighborhood newsletters, etc.
- Manage Twitter and Instagram activities for the market in close coordination with the Marketing Committee Member responsible for management of the market’s Facebook page.
Under the direction of Market Manager Supervisor and in coordination with the Treasurer:
Administering Beans & Greens program including preparing weekly reports and sending scans and forms, as required by Cultivate Kansas City, the administering agency for the program. Reporting transaction data to vendors on a weekly basis. Meeting and corresponding with Cultivate Kansas City representatives, distributing flyers and program information as needed.
Expectations of the Market Manager
- Is familiar with and appreciates local organic agriculture, food, and other products
- Is reliable, friendly, self-motivated and efficient
- Develops and maintain good working relationships with vendors, customers, and community members, groups and organizations providing music, cooking demonstrations or which are otherwise involved with the market.
- Is comfortable and has the ability to effectively communicate with a variety of people
- Has ability or can demonstrate that they can quickly come up to speed to make content changes to the market website using WordPress by March 1st.
- Has ability or can demonstrate that they can quickly come up to speed to enter emails and update the market email template in Mail Chimp by February 15th, the expected hiring date.
- Has experience with Twitter and Instagram, and can potentially assist with Facebook posting and advertisement.
- Has strong writing skills for effective email, social media, and website communication
- Works successfully with volunteers
- Has strong planning and coordination skills
- Is willing to work outdoors in potentially extreme weather conditions
- Can safely lift and carry 50 pounds
- Can successfully work independently as well as inter-dependently with others
TO APPLY: Send cover letter, resume with 3 pertinent references, and an interesting writing sample to: email@example.com and also please copy: firstname.lastname@example.org
Deadline: February 10, 2017